Brain Hacking

Visuals

I guess these projects in advertising were inevitable. In a blog run by Taneli Tikka, he explains geniously the way to "hack you brain". Or more perhaps way to fuck up the way brain functions and operates the evolved and learned patterns of understanding the world around. Read the blog post for the explanation.

I wonder how many examples of such there is in the arts? What kind of experiments? There are many I know, most well known maybe Dali using this hacking of brains idea.